Meghna Verma
Dr. Meghna Verma, with over 24 years of rich experience spanning industry, teaching, and research is currently Associate Professor and Head-Centre for Sustainability, also former Head of Department of Marketing and International Business at Ramaiah Institute of Management (RIM), Bangalore. She holds Ph.D. in Airport Retail, focusing on retail product purchase behaviour of domestic passengers, from Department of Management Studies, IISc. Bangalore. Since 2009, she has been associated with RIM, where she actively undertakes research projects, including those commissioned by GoK, serves as a reviewer for several reputed international journals and has authored over 60 research papers, including publication in ABDC and SJR-ranked journals. She has presented her research globally at leading institutions such as National University of Singapore (NUS), Copenhagen Business School (CBS), University of Bremen, TU Darmstadt, IIT Roorkee, IIM Indore, CEPT Ahmedabad and others.
Dr. Meghna’s research mainly focuses on consumer behaviour in religious and sustainable tourism, marketing of sustainable transport services, social media marketing, responsible consumption, women safety, crowd behaviour in mass religious events, airport retail, application of AI & AR in retail and service sector. She continues her research exploration aimed at enhancing quality of life, promoting gender equality, social inclusion, climate change and sustainability through a marketing lens.
Her research profile can be view at: https://scholar.google.com/citations?user=bP8VSJgAAAAJ&hl=en