A large-scale socio-cultural transition such as the ‘shift toward eCooking’ is a process (or a journey) rather than a destination. Apart from the business potential it offers, it would potentially create a large number of aware and educated citizens. Strengthening appliance and vessel manufacture would reinforce the country’s domestic MSME sector. Improved eCooking appliance safety culture would enhance manufacturers’ competitiveness (and also acceptability) globally. Academic training on energy efficiency, environmental benefits, nutritional benefits associated with eCooking, and hands-on training for appliance manufacturing, demonstration, servicing, and repairing, will lead to large capacity building in the country. The formation of efficient public relations channels would help improve the transparency of communication across the whole ecosystem encompassing industry, entrepreneurs, innovators, educators, policymakers, and consumers.
